PR News post from FEVE

A useful toolkit for promoting Glass Containers

t's a new, comprehensive toolkit that has been produced in collaboration between the European Container Glass Federation (FEVE) and the Glass Packaging Institute (GPI) to tell the ongoing story of glass packaging. Available to everyone as part of the UN International Year of Glass, the toolkit can be used, shared and freely adapted by any brand, organisation, company or ‘friend of glass' who wants to join the two organizations' shared love of glass and promote the many reasons to choose, love and recycle glass. Glass is more important than ever for modern life: it is versatile and easy to renew and has the potential to achieve the UN Sustainable Development Goals. In a circular economy, the benefits of recycling, reusing and re-purposing glass are countless. The more recycled content is used in production, the less virgin raw materials are needed, the less energy is consumed, and the less CO2 is emitted. And each year, the industry continues to invest in decarbonisation, energy efficiency and plant upgrades to achieve carbon neutrality. Download the interactive toolkit to discover what glass brings to society. The toolkit consists of 5 chapters, each covering a different topics and highlighting the reasons why glass is the best packaging material – now and for generations to come. The toolkit can be downloaded as PDF or PowerPoint to adapt to your needs. If you would like to access to the PPT file, please contact [email protected]. or go to 

https://feve.org/feve-and-gpi-launch-new-interactive-toolkit-to-support-international-year-of-glass/